Internet Marketing Tools

As we prepared for a recent vacation, I used several of my social networking programs to ask people if they had any recommendations for places to eat in Ft. Lauderdale where we were going for vacation.  My wife loved the idea but asked, “Wouldn’t people know we are out of town and maybe rob our house?”

Privacy is a concern for many internet people.  For this reason, some do not use social networking programs.  Linkedin allows you to create whatever privacy level you want on your Linkedin site.  You can structure your privacy so that no one can see your information; everyone can see everything on your site; or a mixed level of who can see what information.

Most successful social networkers let everyone see their information—the whole point of social networking is to be seen by others.  However, they carefully guard what information they place on a social networking program.

Privacy Options and Your Public Profile

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Full View can be seen

You can specify any of the following:

• Photo
• Headline
• Summary
• Specialties
• Current Position
• Past Positions
• Education
• Websites
• Interests
• Groups
• Honors and Awards
• Interested in

You will recognize these as the categories you have just completed.  You judge what areas you want open to the general public and what areas you want to remain private to selective people.

You are also allows in this part of the profile to choose a Linkedin button that you can place on your website or email signature file.  Once a person clicks on the button, they are immediately sent to your Linkedin site.  You will notice how popular these social networking buttons have become on internet sites and email signatures.

You can switch and use another Language to create your profile.

To be continued, your comments are welcomed…

Al Hanzal