Small Business Video Marketing
Earlier this year I wrote a series of blog posts about Linkedin, the professional’s media site. Over this past summer, I wrote a series of posts about Twitter, today’s most popular social networking site. As I wrote these posts, I researched the programs, learned along the way and share my experienced in the blog posts.
For the remainder of the year, I will turn my attention to Youtube, an essencial ingredient for today’s small business marketing. I will again research the area, write about my experiences in the posts and invite your comments to make these posts as helpful as possible for your business.
So what can you expect over the next two months? Here are some of the areas I will cover in my posts.
- Why you want to use video and Youtube in your business marketing. There are reasons why Youtube gets 1 billion hits per day! How can you use this traffic to your advantage.
- How to do video? What kind of equipment do you need? (Far less expensive than you think). How to shoot videos, edit them, produce them and get them on the internet.
- What should be the content of your videos? We will explore what works best to attract attention with your videos.
- How to Distribute. Build it and they will come works well for Hollywood movies. Distribution and marketing of your videos is a critical for your small business marketing.
- Resource you can use. You will be surprised at the number of free resources that are available for your use for all aspects of your video productions and distribution.
- Tips and Trick. There is no reason why we should have to make the same mistakes as others who have gone before us in using video marketing. We can learn from their mistakes to save time and money for our businesses. There are plenty of do’s and don’t about videos.
I hope you will join me on this journey into video marketing and Youtube. And of course, share each other’s videos. Please add any questions or suggestions in the comment section below. I look forward to hearing from you and sharing these posts.
